Privacy Policy: How Personal Information Is Used
Updated: 28 October 2026
Who we are
This Privacy Policy explains how Muasamthongthai.com handles personal information when you visit or use our website at muasamthongthai.com. References to “we”, “us” and “our” mean Muasamthongthai.com.
We process personal information in accordance with applicable data protection law, including the UK General Data Protection Regulation and the Data Protection Act 2018.
Information we may process
Depending on how you use the website, we may process:
- information you provide when contacting us, such as your name, email address and the contents of your message;
- technical and usage information generated when you visit the website, such as your IP address, device and browser information, and information about how you use the site;
- information about your cookie preferences and other privacy choices.
Please do not include sensitive personal information in a message unless it is necessary for your enquiry.
Why we use information and our lawful bases
We use personal information to operate and maintain the website, respond to enquiries, understand and improve how the website is used, protect the website and meet our legal obligations.
Depending on the purpose, our lawful basis may be our legitimate interests in operating, securing and improving the website, your consent, or compliance with a legal obligation. Where we rely on legitimate interests, we consider your rights and interests and use information only where those interests are not overridden by them. Where consent is required, you can withdraw it at any time; this does not affect processing carried out before withdrawal.
Cookies and similar technologies
The website may use cookies or similar technologies. Some may be needed for the website to function. Where consent is required for other cookies or technologies, we will ask for your consent before using them. You can make or change your choices through the cookie controls made available on the website. You may also manage cookies through your browser settings, although blocking certain cookies may affect website functionality.
Sharing and international transfers
We may make information available to people or service providers who help us operate, maintain or secure the website, where this is necessary for the purposes described in this Policy. We may also disclose information where required by law or to protect our rights, users or the public.
If personal information is transferred outside the United Kingdom, we will use a lawful transfer mechanism and appropriate safeguards where required by data protection law.
How long we keep information
We keep personal information only for as long as needed for the purpose for which it was collected, including to respond to enquiries, maintain the website, meet legal requirements and resolve disputes. The appropriate period depends on the type of information and why we hold it. We then delete it or take steps to make it anonymous.
Your rights
Subject to legal conditions and exceptions, you may have the right to:
- access your personal information and receive a copy;
- ask us to correct inaccurate or incomplete information;
- ask us to erase information or restrict how we use it;
- object to processing based on legitimate interests;
- receive certain information in a portable format;
- withdraw consent where processing is based on consent; and
- complain to the UK Information Commissioner’s Office (ICO).
Contact us and complaints
To ask a question about this Policy or exercise a data protection right, email [email protected]. We may ask for information needed to verify your identity and understand your request.
You can also complain to the ICO at ico.org.uk. We encourage you to contact us first so we can try to address your concerns.
Changes to this Policy
We may update this Policy from time to time. The updated version will appear on this page with a revised date.